July 3rd 2018
When someone with the track record of Sir John Hegarty, co-founder of global ad agency BBH and creator of iconic campaigns for brands such as Levis and Audi, is saying positive things about your business, you know you’re onto something good.
Hegarty said: “Buzzbike is an incredibly exciting new venture. It’s rare you come across a new idea where everybody wins. If you look at Buzzbike it is actually one of the oldest ideas in the world; advertising on the streets. But it links out to digital technology which I think is brilliant”.
This comes at a time when cycling has seen a huge upsurge in popularity, and this trend is showing no signs of putting its brakes on. Bike-sharing schemes have been pedaling forward which has seen the likes of Mobike and Ofo join Santander Cycles in the Capital in recent months. It’s fair to say cycling is now a way of life in the UK, if it wasn’t already.
Buzzbike offers its partners a fully integrated partnership that includes 2,000 custom branded bikes, a white labelled app, data and reporting, full naming rights, targeted rider recruitment and end to end operational management.
“It’s an idea where the rider wins. The brand partner wins. And the environment wins”
- Sir John Hegarty.
Buzzbike makes it easy to become a cyclist by offering its riders a free bike, lights, lock, insurance and servicing. And once they’re up and riding an app connects the riders bike to record journeys, track usage, compete on leaderboards and win rewards the more they ride.
The Buzzbike: A beautiful bicycle from the inventors of Mini Cooper; designed in collaboration with our friends at Cooper Bikes.
Buzzbike’s partners include PayPal’s Braintree who we helped design an award-winning cycle club and gamification platform that targeted 20 of the biggest names in tech including Google, Twitter, Airbnb and Facebook.
Tour de Tech campaign won a number of awards; one of which saw it beat Nike to best digital experience. That’s on top of the seven additional awards that Buzzbike won in 2017.
Award-winning, tech-enabled cycle scheme has a rare brand partnership opportunity for businesses who are looking to drive brand awareness…Read More
The world’s first subscription-led cycle scheme which won eight awards in 2017 alone; one of which ousted Nike to best Digital Experience…Read More